EXPERIENCE

 


Summary of qualifications
  • 16 years experience in print marketing, web graphics and newspaper media design.
  • Proven track record of success in developing and collaborating on marketing strategy, then integrating it into creative marketing materials.
  • Expert knowledge of Adobe Creative Suite, Acrobat, Microsoft Word, Excel as well as experience working with PowerPoint, Keynote, Freehand and QuarkXPress.
  • Six years experience in managing and mentoring graphic designers.

Employment

Designer
2011-Present | Gannett Custom Media | McLean, VA

Lead designer on specialty glossy magazines produced and distributed nationally, such as the 2012 Auto Guide, 2012 College Football Preview, 2012 NFL Preview, and 2012 Graduate School Guide.

Issue editor for a variety of other magazines: assigned stories, edited content, managed copy editors and designers, approved layouts and worked with designers on cover layouts.

All-around troubleshooter, checking pages, giving final approval for each issue before publication and sending to the printer.

Developed iPad apps for magazines to broaden availability of product.

Senior Graphics Designer, Marketing
2007-2011 | Erickson Living Communities | Catonsville, MD

Lead designer for the Erickson Tribune, a direct-mail broadsheet newspaper reaching more than 700,000 prospective residents. The Tribune consistently drives highly qualified prospects to Erickson’s senior living communities. In April and May 2009, the Tribune was responsible for 81 of the 186 total settlements across the company, equaling approximately $23.5 million in revenue.

Led the complete redesign of the product to both reflect new branding, logo and strategy as well as to modernize the product for better ease-of-use for our readers.

Regularly designed ads in the Tribune and brochures for the communities. Assisted in keeping the EricksonTribune.com web site updated with content and graphics; part of team charged with redesigning web site.

Sports Layout Editor
2006-2007 | USA Today | McLean, VA

Coordinated and created graphics for weekly sports magazine. Designed daily pages including the USA Today front page.

Designed and developed content for specialty issues (12 per year).

Deputy Managing Editor/Graphics, Design Chief, Design Editor
2000-2005 | USA Today Sports Weekly | McLean, VA

Managed staff of four to create covers and inside pages for a national weekly baseball/football publication. Organized cover photo shoots of Major League Baseball and National Football League players.

Sports Designer/Copy Editor
1999-2000 | Palm Beach Post | West Palm Beach, FL

Designed page layouts, artwork and copy edited for the sports section. Editor of the Sunday sports section and designed all special sections.

Designer/Copy Editor
1996-1999 | Sun-Sentinel | Fort Lauderdale, FL

Edited photos, designed pages and copy edited stories for the newspaper's sports department. Designed special sections, including several during the Florida Marlins’ 1997 World Series run. 

 

Education

1996                           
University of Kansas                 
Lawrence, KS

B.A., Journalism

Writer, Designer, Sports Editor and Editor for the school paper, The University Daily Kansan. Also worked as a part-time sports clerk and columnist for the Lawrence Journal-World.

References

Deborah Dasch, Erickson Tribune Editor
Erickson Living Communities
E-mail: deborah.dasch@erickson.com
Phone: (410) 402-2033

Mike Bambach, Content Editor
Gannett Custom Media
E-mail: mbambach@usatoday.com
Phone: (703) 854-8029

Tim Burke, Executive Editor
The Palm Beach Post
E-mail: tburke@pbpost.com
Phone: (561) 820-4400



 

Awards received

2008 APEX Award Winner Maga-papers and Newspapers Print for Erickson Tribune March 2008 issue.

2005 USA Today Enterprise All-Star: A yearly award given to only 25 employees in the USA Today editorial department.



 

Interests

Web design, playing softball and trying to keep up with my two children.

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